Posts tagged Long Term Relationship
Lessons in Invention Development – Part 2
The thought entered my mind that perhaps price, place, and promotion weren’t the only lessons to master. But I did redesign the product, too, in search of the right equation. Still, all of my attempts had failed. I had been blinded by my own dogged perseverance, causing me to fail the most crucial lesson of all. But what could that lesson be? I strained to find the answer, but it seemed time had run out. Then it was confirmed: offers for additional financial backing from my investor, representation, and free trade shows ceased, and with them my excitement and enthusiasm. I’d all but given up and others already had. What consumed me these days was how to explain to my friends, family and readers of my resume that I had lost six figures developing “pie-in-the-sky” inventions. I became seriously discouraged and as stressed as I’d ever been. I got in the habit of bringing a bath towel to bed with me so when I awoke during most nights, drenched in a cold sweat, I would have something to dry off with. Those around me sensed disaster and distanced… More >>
